Sunday, 2 December 2012

Outfit Inspiration





Just another outfit featuring Eldimaa Fashion's white peplum top. A unique piece with beautiful African prints.

Available at www.eldimaafashion.com





Monday, 19 November 2012

African Fashion


With the increased globalization many designers are inspired by traditional cultures from all around the world. The years 2011 and 2012 brought a re-emergence of African textiles and prints on to the international runway. Designers and fashion houses, such as Vivian Westwood and Burberry introduced collections clearly influenced by the various cultures found in Africa. However, Africa has not only been a source of inspiration for the big brands, also African designers are gaining international recognition and a thriving industry is growing around them.

Celebrities are also catching on. The American singer-songwriter Solange Knowles also known as Beyonce’s sister continues to embrace her independent style and personality through African fashion and aesthetics. This is most recently seen in her new music video “loosing you”.





Other celebrities such as singer-songwriter Elle Varner, reality star Angela Simmons and model/actress Eva Marcille have also been big supporters of African Fashion and continue to encourage women all around the world to do the same. So do we at Eldimaa Fashion. 



Friday, 9 November 2012

Outfits: Green African Print Skirt



Skirt £15 at www.eldimaafashion.com

A statement skirt is a 'musthave' in every girl's wardrobe. You can easily dress it up or down, depending on wether you are going for a casual look or for a night out. There are few girls/women who know how to rock statement pieces as such. However, in reality there are many of us who feel that they are way to difficult to style and always end up buying the clothes that "goes with everything".

The key is to be experimental. Pay attention to details, such as colors and accessories, but don't overdo it. Below are examples of outfits you could wear for a night out:

Sophisticated Night Out




Young and Fun Night Out



Which one is your favorite look?


www.eldimaafashion.com


Tuesday, 6 December 2011

FASHION DESIGNER MUMS


I recently became a mother earlier this year and I find it difficult combining my profession/passion with being a new mum. I love being a new mummy but having the time to be creative can be very challenging. I feel like I have lost 2 years in my professional career. (1 year being pregnant - I know its only 9months but it feels like a year. Plus another year looking after my baby until I feel she's old enough for daycare).

In other ways, I feel inspired to start a children's line and I also feel like I better understand the needs for new mums. I was and I am still a size 8(thank God) but I feel my dress sense should be more responsible. (not that I was not responsible before but classy)

I love being referred to as a yummy mummy but I suddenly realize my tops revealed my torso and my dresses were too short. I now have a better perspective on the way women need and want to be dressed after childbirth (sexy but classy). I will still cater to the young non mums because I can still relate- minus belly tops :-)

Wednesday, 27 July 2011

FREE SHIPPING

www.eldimaafashion.comSummer is here, express your individuality in African print. FREE SHIPPING @ www.eldimaafashion.com

Thursday, 21 July 2011

20% OFF @ WWW.ELDIMAAFASHION.COM/STORE

20% OFF EVERYTHING. WORLDWIDE DELIVERY

USE CODE EF20PCT FOR 20% OFF EVERYTHING INCLUDING SALE ITEMS AND FREE DELIVERY*

WWW.ELDIMAAFASHION.COM/STO​RE

CODE: EF20PCT

*Minimum spend required. 

Sunday, 3 July 2011

20eleven Collection

Hello, Welcome to our blog. We sell ready made fashionable clothing in African fabric (dutch wax).

Shop online at www.eldimaafashion.com/store

ELDIMAA FASHION creates timeless Fashion pieces using African prints. Our inspiration is sourced from international runways and the different shapes and sizes of women and men. Our design team is headed by fashion graduates from the prestigious world renowned London College of Fashion.